Reason #Infinite:  Business Design/Purpose/Intent and Architecture, Streamlined;  Realizing the OWNER

When ANY (and ALL) business(s) and/or building(s) is/are being designed and constructed, the intent and purpose play crucial and key roles.  Any property or business that include humans (or anything) in the design of the business or building make them (whatever is included in the design/intent/purpose of the business) integral to WHAT THE BUSINESS IS.  When architects design, say Facebook, with the building/business to have people arrive at/use the structures/interface of the business, THE MOMENT HUMANS (anything) ARRIVE ON THE PROPERTY/and or USE ANYTHING THAT THE BUSINESS DESIGNS (LIKE A BUILDING), THE USER/ARRIVER FULFILLS THAT PORTION OF THE BUSINESS DESIGN/INTENT/PURPOSE AND HAVE BECOME A PART OF THE BUSINESS, ESPECIALLY EVEN BEFORE PURCHASING ANYTHING!!!!!

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Having become a part of the business, the business being ONE THING (ALL BUSINESSES ARE THE SUM TOTAL OF THEIR PARTS) WHICH INCLUDES THE OWNERSHIP AND ALL ASPECTS OF IT, THE USER/ARRIVER/FULFILLER OF THE BASIC PURPOSE/DESIGN AND INTENT has become ONE WITH THE CHARACTERISTIC OF BEING THE PRIMARY OWNER OF WHATEVER IS OWNED WITHIN THE BUSINESS AND THE ACTUAL OWNER ITSELF (being therefore the owner itself), ONCE AGAIN EVEN BEFORE ANY PURCHASES ARE MADE!!!!!!!!!!!!!!

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to reiterate:  THIS IS DEFINITELY EVEN IF THEY STILL HAVE YET TO PURCHASE ANYTHING WHATSOEVER!!!!!!

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That is part of what ONE THING BEING ONE THING is ALL about:  everything that the thing is IS THE THING ITSELF, and therefore THE SAME THROUGHOUT (even with differences).